AI Insights · Timothy · April 2022
Top 5 Communication Apps in Brazil Q1 2022
In Q1 2022, the top communication apps in Brazil showed significant trends in downloads and active users. Data from Sensor Tower reveals detailed performance insights for WhatsApp Messenger, Telegram, WhatsApp Business, Messenger, and Sticker.ly.
In the first quarter of 2022, Brazil's communication app market saw notable activity across the top 5 apps. According to Sensor Tower data, the performance of WhatsApp Messenger, Telegram, WhatsApp Business, Messenger, and Sticker.ly - Sticker Maker highlighted some significant trends.
WhatsApp Messenger experienced a consistent increase in weekly downloads, peaking at approximately 806K in the week of March 21. Weekly active users also grew steadily, reaching 101M by the end of March.
Telegram saw a marked rise in weekly downloads mid-quarter, hitting a high of around 607K in the week of March 14. However, its weekly active users fluctuated, peaking at 19.9M in mid-March before dropping to 17.2M by the end of the month.
WhatsApp Business showed a strong performance in downloads, with numbers climbing to approximately 497K in the week of March 21. Its weekly active users also displayed a positive trend, reaching 12.9M by the end of the quarter.
Messenger maintained a steady weekly download rate, peaking at about 434K in the week of March 14. The app's weekly active users saw a gradual decline, ending the quarter with 41.6M.
Sticker.ly - Sticker Maker experienced stable weekly downloads throughout the quarter, topping out at approximately 319K in the week of March 21. The app's weekly active users increased steadily, reaching 7.4M by the end of March.
For more detailed insights and analysis, visit Sensor Tower.